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Ethics and Marketing Research: is There a Connection?

“Traditional Ethical Issues Facing Marketing Researchers” was a surprise. First, I was surprised that there were so many ethical issues to take into consideration and then I was surprised by the ...

Published: 2021-09-10 05:10:09

Evaluation of Market Target and Market Segmentation Strategies of Nike

The company that I have chosen is Nike, which was founded in 1964 by Bill Bowerman and Phil Knight who has located their headquarters near Beaverton, Oregon. This company is one of the major supplier...

Published: 2021-09-14 01:00:13

Evaluation of Marketing Mix of Nike Company

The marketing mix refers to the set of actions, or tactics, that a company uses to promote its brand or product in the market. The marketing mix is also called the 4Ps and the 7Ps. The 4Ps are price,...

Published: 2021-09-14 18:55:10

Evilness as a Main Satan’s Quality

If you take a look at his personality with an open mind, actually has characteristics of a respectable person. One of ’s characteristics is his evilness; he is the personification of evil. That isn...

Published: 2021-09-10 05:35:05

Evolution of Internet Marketing

Internet Marketing in the Past, Present, and Future Online marketing is among the well-recognized and triumphant marketing techniques, and it has transformed immensely over the past years. There were...

Published: 2021-09-10 05:10:09

Explaining the Main Ideas Promoted by Green Marketing

“Green” is a word that the greater part of us goes over at least once in multi day. These days this idea is getting advanced among various classes of individuals regardless of their statistic fac...

Published: 2021-09-11 19:30:08

Exploring Effects of Nostalgia Marketing on Millennials' Brand Preference

Chapter Two: Literature Review Emotional Advertising In recent years, emotional appeals have been commonly used by brands as an advertising tool in an attempt to make a connection with their audience...

Published: 2021-09-29 12:30:10

Factors Affecting the Customers' Intention to Use Green Banking Products in Peoples Bank

Introduction This chapter provides the overall summaries of the research findings, conclusion & recommendations. The research objective of the study is to examine the green brand dimensions impact on...

Published: 2021-09-13 08:35:09

Factors that Affect the Customer Demand for Sport Tickets

Sports have always played a big part in the lives of Americans and have provided a way for people everywhere to come together and escape their everyday lives while cheering on the teams that they lov...

Published: 2021-09-12 19:30:10

Fast Food in South Africa

South Africa has one of the most developed economies in Southern Africa with the second highest GDP of all African countries in 2017. With that comes a higher amount of disposable income, and a terti...

Published: 2021-09-12 15:30:10